EL CASO MULTIMEDIA DEL MES

El caso multimedia del mes Para esta segunda entrega del caso multimedia del mes presentamos el caso “Comunicación estratégica del Festival del film Locarno” desarrollado para el grado de comunicación de la universidad y el área de Dirección de Marketing. También para el área de Dirección de Marketing presentamos la nota técnica interactiva sobre “Plan…

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Learning Experiences

Learning Experiences is a blog in which IE Faculty share their learning and teaching activities beyond the traditional case studies and lectures. This month the following new experiences have been included: How IMBA students learn from psychology The experiment was recently performed by IMBA students in the elective Behavioral Judgment & Decision Making. To read…

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